Jules Villarta · AI Systems Engineer and Managing Consultant

Managing Consultant · 20+ years HR · MBA · Business Operations

julesvillarta.com ↗
Next.jsTypeScriptClaude APISupabaseVercelReactTailwind CSSPostgreSQLResendNode.jsPrismaNextAuthExpressNext.jsTypeScriptClaude APISupabaseVercelReactTailwind CSSPostgreSQLResendNode.jsPrismaNextAuthExpress
AI-First DevelopmentBusiness Problems First20+ Years PracticeATG FrameworkBuilt for Philippine SMEsVibe CodedSolo BuiltNo-Fluff SoftwareExcelsior StandardSecurity by DefaultAI-First DevelopmentBusiness Problems First20+ Years PracticeATG FrameworkBuilt for Philippine SMEsVibe CodedSolo BuiltNo-Fluff SoftwareExcelsior StandardSecurity by Default

Built for real operations.
Available to use today.

Each product started from a business problem — not a feature list or a tech stack.

AI ProductLive

Lex — Excelsior AI Assistant

Handles client inquiries 24/7. Zero staffing cost.

The Problem

Businesses lose leads after hours because no one is available to handle inquiries. Every unanswered message is a missed opportunity — but hiring someone just for initial qualification is not practical.

The Solution

Branded AI agent deployed on the Excelsior website. Captures leads, scores them, and notifies the team. Supabase persistence for full conversation history. Resend email notifications on new leads. Available any time with no additional headcount.

ReactClaude APISupabaseResendVercel
View Live
TrainingLive

Business Operations Mastery

26-module training platform built and deployed solo using AI.

The Problem

Business owners and VAs lack structured, practical knowledge on running lean, scalable operations. Generic courses don't cover the specific systems a Filipino SME actually needs.

The Solution

Full-stack course platform with 26 modules, 190+ lessons, and 130+ templates. Three-tier access system with authentication, progress tracking, and a community forum. Built entirely using an AI-assisted development approach.

Next.jsSupabaseVercelClaude AI
View Live
Internal ToolInternal · Private

Forex Traders Database

Custom internal platform for managing 100+ forex traders, MT4 accounts, VPS servers, and payment tracking.

The Problem

Managing 100+ forex traders, 170+ MT4 accounts, VPS servers, and payment records across an operation required too many manual spreadsheets with no central view, no payment tracking, and no way to send notices to traders.

The Solution

Built solo using AI-assisted development. Full Node.js + Express app with AES-256 encrypted MT4 credentials, session auth, and rate limiting. Migrated off Render to a self-owned Hetzner Linux VPS — provisioned from scratch with SSH, firewall, Nginx reverse proxy, PM2 process management, and Let's Encrypt SSL. SQLite database persisted on VPS disk.

Node.jsExpressSQL.jsPM2NginxHetzner VPSLet's Encrypt
Not Public
AI ProductLive

Excelsior HR Advisor

AI-powered HR counsel for Philippine labor law — available 24/7.

The Problem

SMEs in the Philippines face real labor law compliance exposure but cannot afford retained HR counsel. A single wrong decision on termination, benefits, or contracts becomes a costly legal issue.

The Solution

AI-powered advisor covering 6 HR domains — Labor Law, Compensation, Recruitment, Performance, Employee Relations, and Compliance. Freemium SaaS model. Available any time, at a fraction of the cost of retained HR.

Next.jsClaude APISupabaseVercel
View Live
Free ToolLive

Excelsior Lead Ranker

Know exactly who to call today — and who to stop chasing.

The Problem

Every business owner, salesperson, and contractor has a list of prospects to follow up with. Most track them in a spreadsheet. Others pay monthly for a CRM just to know who to follow up with first.

The Solution

Free browser tool — no login, no subscription, no formulas. Enter your leads, check what applies to each one, and get instant priority scores: 🔴 HOT — call today · 🟡 WARM — follow up this week · 🔵 COLD — schedule next month · ⚪ UNQUALIFIED — stop chasing. Flip the ranking. Export to Excel in one click.

Next.jsTypeScriptVercel
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Free ToolLive

Business Growth Assessment

A structured assessment of where your business actually stands.

The Problem

Business owners make growth decisions without a clear picture of where they currently stand. Gaps in operations, strategy, and team structure go undiagnosed until they become expensive problems.

The Solution

Online assessment tool that evaluates business readiness and growth potential across key areas. Available directly from the Excelsior Consultancy website — no login required.

ATG FrameworkNext.jsVercel
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Free ToolLive

Excelsior Standard Diagnostic Scorecard

Score your business against the Excelsior Standard — know what to fix first.

The Problem

Most business owners jump to solutions before diagnosing the actual gaps. Without a structured checklist, critical blind spots stay hidden until they cost real money.

The Solution

ATG-framework checklist that scores business readiness across key operational dimensions. Tells you exactly where you stand and what to prioritize. Built to give business owners immediate, actionable clarity.

ATG FrameworkNext.jsVercel
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TrainingLive

Remote Ops Mastery

The roadmap Filipino VAs and freelancers were never given.

The Problem

Filipino VAs and freelancers have skills but lack a structured roadmap for building real client-facing businesses — from acquisition to scaling.

The Solution

9-module program covering client acquisition, Facebook Ads, HR basics, finance, business registration, and agency scaling. Three pricing tiers. Six templates included. Conceived, structured, and launched solo.

GumroadPDFExcelClaude AI
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Business ToolLive

Excelsior Financial Dashboard

Custom financial visibility — built for how the business actually works.

The Problem

Off-the-shelf financial SaaS costs $500–$1,200 per year and still doesn't fit how a consulting firm actually tracks revenue, expenses, and project-level P&L.

The Solution

Custom real-time financial dashboard with revenue tracking, sales reporting, expense management, and full P&L visibility. Multi-client and multi-user. Built specifically for Excelsior's reporting structure — replacing all SaaS spend.

ReactSupabaseVercelClaude AI
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Business ToolBeta

Career Ops

Evaluate job opportunities with a system, not just a feeling.

The Problem

Job seekers evaluate offers emotionally — salary feels good, culture feels right. There is no structured way to compare opportunities across what actually matters long-term.

The Solution

Seven-dimension job evaluator that scores opportunities across salary, growth potential, culture fit, work-life balance, career alignment, stability, and personal values. Includes a pipeline tracker. Integrated into Business Operations Mastery.

Next.jsTypeScriptSupabaseVercel
View Live
AI ProductBeta

Excelsior Prompt Library

A structured library of high-quality business and HR prompts.

The Problem

Teams using Claude and other AI tools lack a curated, structured library of branded prompts built specifically for HR, business operations, and consulting workflows.

The Solution

Forked and fully rebranded prompt library with Excelsior-specific categories, custom HR and business prompts, and an admin seed system. 8-part structured prompt format. Built on Prisma, Neon PostgreSQL, and NextAuth.

Next.jsPrismaNeonNextAuthVercel
Not Public
SaaSPartially Built

ExcelsiorOS HRIS

The complete HR operating system for Philippine SMEs.

The Problem

Philippine SMEs manage HR across disconnected spreadsheets — one for payroll, another for headcount, another for recruitment. There is no unified view of workforce costs, attrition, or hiring performance. Decisions get made without the data to support them.

The Solution

Full HRIS SaaS covering employee records, recruitment tracking, payroll with itemized deductions (SSS, PhilHealth, Pag-IBIG, withholding tax), revenue-to-payroll ratios, and an executive KPI dashboard with attrition rates, cost-per-hire, and revenue per employee. Multi-tenant, auth-protected, and built for Philippine labor compliance.

Next.jsTypeScriptSupabaseVercel
Not Public

0

Products Built

0+

Years Business Practice

AI-First

Development Approach

0%

Real Business Problems

My AI-Assisted Coding
Methodology

How I build real software — without memorizing syntax. Updated 2026.

“I design the systems that run your business. Then I build them.”

Most developers start from the code. I start from the business problem. With over 20 years of business and HR practice behind every decision, I diagnose the operation, design the system, and use AI as the execution layer.

The result is software that actually fits how a business works.

“You don't need to know everything to build something real. You need clarity, structure, and the discipline to keep iterating.”

My Workflow

Git BashClaudeLocalhost TestSupabase / NeonVercel Deploycron.org
01

Propose Before You Build

No code until the plan is clear. Scope, architecture, and sequence come first. Wasted cycles are eliminated before they start.

02

Feature Branches, Always

Every feature lives on its own branch. Nothing touches master until tested and stable. Production is always protected.

03

Real Database From Day One

Supabase or Neon from the start. No JSON workarounds, no shortcuts. Data structure is the foundation, not an afterthought.

04

Localhost First, Deploy Last

Every correction is tested locally before pushing to Vercel. Nothing goes live until I approve it. The pipeline stays clean and intentional.

05

One AI, Fully Mastered

Standardized on Claude across architecture, code, copy, and strategy. Deep fluency with one tool beats shallow use of many.

06

Document as You Go

Changelogs, architecture notes, and SOPs are built alongside the product. Documentation grows with the work, not after it.

07

Iteration Is the Real Skill

Clear communication and precise problem framing produce better software than memorized syntax. The first output is always a starting point.

08

Security by Default

Every deployment passes a security review before release. Environment variables, database rules, and dependencies are all checked — without being asked.

09

Structured Project Memory

Every project carries a CLAUDE.md — a living brief that holds conventions, stack details, branch rules, and session context. Claude Code reads it automatically.

10

Conventional Commits

Every commit follows a structured format: feat, fix, docs, security, refactor. This feeds the changelog automatically and keeps history readable.

The Excelsior Standard — Align, Transform, Grow by Jules Villarta

The Excelsior Standard

The full framework behind the Align, Transform, and Grow (ATG) methodology. Practical steps, models, and execution guides for business owners — the same framework behind every product on this page.

View on Amazon

These tools were built for real business problems. Yours can be too.

Built by someone who has run the same operation you are trying to fix.

If you need a version built around your own business — with your branding, your criteria, your workflows, and security reviewed at every stage — that is exactly what Excelsior Consultancy builds.